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JioPhone Next: The numbers that matter for Reliance and Google – Times of India

Reliance Jio introduced its new function cellphone JioPhoneNext just lately. The 4G function cellphone introduced on the mum or dad firm Reliance’s forty seventh annual common assembly goals to provide customers a chance to take part in India’s cellular digital economic system.
Seems the corporate that launched its first function cellphone, JioPhone, in 2017 realised that the KaiOS-powered machine is just not sufficient to bridge the digital divide within the nation. Jio has now partnered with Google to supply a smartphone operating on stripped-down model of Android that provides customers entry to Google Play Store.
The JioPhone Next is prone to include fundamental {hardware} options that might not run as effectively on the present-era Android working system. This is why Google has made a stripped down and optimised Android model for the JioPhone Next.
Having stated that, the JioPhone Next faucets the 320 million customers who’re on 2G-enabled function telephones and 540 million who’re nonetheless to purchase their first personal cellular gadgets.
For a inhabitants with 1.39 billion folks that has a cell phone penetration of 61% solely, the JioPhone Next is a big market for each Google and Jio.
Of course, the JioPhone Next must be subsidised, so that folks will be capable to afford it. But greater than the prices, Google and Jio are eyeing the returns — over 500 million new customers.
“Out of the 850 million unique mobile phone users, nearly 530 million are smartphone users, whereas roughly 320 million are feature phone users. With the JioPhone Next, Reliance Jio is staring at a potential 520 million users. These include around 150 million unconnected, 50 million second hand/older used smartphone users due for upgrade and the 320 million feature phone users (including 4G Jio Phone smart feature phone users),” as per a latest report by Counterpoint Research.
Jio already has a subscriber base of 425 million and with a purpose to develop this quantity, it must push 2G customers in the direction of 4G.
Launching a full-fledged Android cellphone beneath Rs 3,000 given the excessive costs of chips, battery, digicam modules is a big value problem irrespective of the dimensions concerned. Also, operating Android 10 or 11 on a smartphone wants some minimal {hardware} necessities. Jio’s partnership with Google is all about balancing expectations and prices.
Google has stated that it can present an optimised model of Android with out revealing a lot particulars. In different phrases, it is going to be a lightweight model of Android with solely vital Google providers, fundamental required options and entry to Google Play retailer. Also, Google must optimise the software program so that it could possibly work effectively on fundamental {hardware}. To make the deal sweeter, the search large has promised to offer well timed software program and safety updates. You might imagine that Google is over-committing, contemplating the JioPhone Next will likely be a extremely subsidised cellphone, however wanting on the chance of getting over 500 million distinctive customers who will likely be utilizing Google providers for first-time, it’s undoubtedly value it for the US-primarily based firm.



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